Monthly Archives: November 2012

Comment on Basics of All Advertising and Selling: Introduction!

Mike Willett commented: Today we lost one of the greatest salesmen ever, Zig Ziglar. That smooth, southern voice in our ears should stand out and be listened to over and over again, since we in the ad world are really salesmen anyway. Two … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Basics of All Advertising and Selling: Introduction!

Burrow under the basics of all advertising and selling with “The Hi-5 Eternal Truths of all Advertising and Selling.” © I know. You’re probably fed up with the seminars, lectures and PowerPoint presentations on “The Basics” by someone who wants … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Take Creative Control!

Take Creative Control! The other day I received an email that read “Take Creative Control – An Ode to Creative Work.” It went on to say. “Behind every great advancement, in every industry, there is a creative mind. Creativity may … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Comment on Some type styles shouldn’t be used for body text!

Mike Willett commented: More common sense that many common people can possibly understand, or, will take the time or make the effort to think about. After all, if you can’t read it, you can’t understand it, and if you meet those two criteria, why … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , , | Leave a comment

Some type styles shouldn’t be used for body text!

Some type styles really shouldn’t be used for body text when marketing your products! People are producing more and more type styles and fonts every year. A few of these type faces are very readable, some are totally unreadable, and … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | 2 Comments

Comment on Marketing and the Holi-daze!

Mike Willett commented: Nate asks a very important question here, and one I’m sure many of us struggle with. Keeping up with our values while maintaining some dignity is not an easy thing these days, especially given the increase in change – … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Marketing and the Holi-daze!

I was raised up to believe that many of the Holidays actually had some significance in our daily lives – and that they were not just excuses to buy and to sell  items at a bargain. Christmas, Easter, Hanukkah, Kwanza, … Continue reading

Posted in Branding, Business, Design, Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment