Comment on: When is a logo not a logo?

News Corp logo 10 art 2
Mike Willett commented:

Whom ever said graphics, advertising, etc., had to make sense?  It rarely has, rarely does, and probably, rarely will.  You can only hope that constant and numerous exposures will at least trigger memory, and that memory will be good enough to make them come back.  As to information, I’m afraid the world of advertising has long ago rejected such common sense.

Mike Willett
Better Life Systems

About Nate Marks

We live and work in a world of visual images.
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