New Discussion: Networking Suggestions!

Networking 01

“They don’t care how much you know until they know how much you care!”

“Don’t make promises you can’t keep, and keep the promises you make.”

WHAT and WHEN
* Target – where are your prospects?
* Network once or twice a month

TIPS
* Arrive Early
* You’re not there for the food or beer. Eat before you go and have a “Coke and a Smile”.
* Business Cards: When you exchange them treat the process with respect, Write down follow up items on the back.
* Talk to new folks. Reconnect with people you haven’t seen in a while after the event.
* Feel Positive: Wear clothes that you like and that make you feel good. And smile, it works
* IMPORTANT – it is as important to discover how you can help the person you’re talking with as how they can help you. It may be an introduction to generate business or to someone who can provide that introduction.

PREP and GOALS
* Why are you here?
* Have a specific idea who you want to meet and why you want to meet them
* Event goal should be to make a definitive contact with four to five people
* Place your name tag on the upper right hand lapel, Altoids in your pocket

THE CONVERSATION
* 30 Second Elevator Pitch must sound off the cuff, not scripted, and interactive. If it isn’t, people tune out.
* 90% of communication is non–verbal have some emotion and passion in what you do.
* No longer than five minutes – engage then disengage, “NEXT!”
* Seek first to understand before being understood.

TACTICS
* Think Opportunity Expansive not Opportunity Specific (takers)
* Give to get, how can I help this person, or can I help this person? Win-Win
* Strive for equality – look for people who share your values
* Be okay if it doesn’t happen, no is okay
* Establish connections with Networlders and Connectors

WHO and HOW
* You never know who could be a great contact
* Look for someone standing alone or a pair/group who are not talking
* Don’t be afraid to walk into the middle of a conversation – look for three people in a group
* Introduce yourself, make sure you hear their name and company
* Take the lead – Let them talk first
* Let them take the initiative in asking about you
* Look for the Win-Win
* Even If the conversation is of value, it should last no more than 5 MAX
* The goal should be to establish a relationship. Get agreement to meet for coffee/lunch to have a more definitive conversation – Find out if there is a win-win
* Don’t offer or give them your card unless they ask for it, or it is standard practice of the event

Spencer Maus
SpencerConnect
smaus@spencer-connect.com
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About Nate Marks

We live and work in a world of visual images.
This entry was posted in Branding, Business, Design, Marketing and tagged , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

One Response to New Discussion: Networking Suggestions!

  1. Brandy Payne says:

    This is really helpful for people who are new to networking! Thank you for posting this information!

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