Comment on Really, Color Counts!

Mike Willett commented:

This reminds me of the old addage, “Common sense is terribly uncommon”. Not only is the working designer the one that should know these things, so should most people connected to marketing. Sadly that just doesn’t hold true any longer. Isn’t it true that the people a company hires to help them with their marketing should be experts in such subjects, but are they?

A company that hires a marketing firm or designer should be able to know whether the people they are hiring are qualified and knowledgeable in the field they represent, but how many companies really take the time to find out. It doesn’t take a rocket scientist to know that this issue is vital, but every day we see examples of someone in the chain that doesn’t know jack, let alone Phil or Bill or George. My advice would be for the business owner, if you don’t know the difference, do your due diligence and find someone that knows these things, then hire them!

If you expect your business to grow and succeed, you have to know more than accounting. If you expect your business to do as well as you like, either learn what works or find someone that can do it for you. If you are a designer and don’t know these things, do something else for a living!

Mike Willett 
Better Life Systems
www.BetterLifeBizApps.com
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About Nate Marks

We live and work in a world of visual images.
This entry was posted in Branding, Business, Design, Marketing and tagged , , , , , , , , , , , , , , , . Bookmark the permalink.

One Response to Comment on Really, Color Counts!

  1. Pingback: Comment on Really, Color Counts! | DesignMarksBizBlog

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